Wishes Delivered 2016
Wishes Delivered is UPS's annual holiday campaign that delivers holiday magic one wish at a time to deserving people across the globe. A big component of the 2016 campaign was the UPS tiny trucks which were delivered to deserving children across the country whose stories were submitted by UPSers. The creative for 2016 included a series of posters with the following CTA's: 1. Submit 2. Tease 3. Share. Signage was displayed in the corporate office as well as UPS hubs across the country. Also, provided art direction and conceptual feedback on video content and social media content to agency partner.